Want to grow an engaged email list? Discover the tips and techniques the WPBeginner team uses to generate subscribers and build a loyal following.
✅Additional Resources✅
👉🏼OptinMonster: https://optinmonster.com/
👉🏼RafflePress: https://rafflepress.com
👉🏼Thrive Quizzes: https://thrivethemes.com/quizbuilder/
👉🏼MemberPress: https://memberpress.com/
Proven Email Growth Strategies
1. Exit-Intent Popups:
WPBeginner’s use of OptinMonster to capture abandoning visitors.
The value of offering a useful resource like a newsletter or toolkit.
2. Lead Magnets:
Definition of a lead magnet (opt-in bribe).
Promoting WPBeginner’s “Ultimate WordPress Toolkit” to capture emails.
3. Giveaways:
Use giveaways sparingly to gain new subscribers and social media followers.
WPBeginner’s annual birthday giveaway with WordPress-related prizes (plugins, ebooks, etc.)
Using RafflePress to manage the giveaway logistics.
4. Quizzes:
Creating quizzes for engagement and offering custom results.
WPBeginner’s WordPress hosting quiz for personalized recommendations.
Using Thrive Quizzes for interactive quiz creation.
5. Free Courses:
Offering beginner-friendly WordPress courses on your website.
Examples include WPBeginner’s WordPress 101, WooCommerce, and SEO courses.
Utilize MemberPress for course management and access control.
Which of these strategies would you want to implement to grow your list? Let us know!
Hey there and welcome back to the wp Beginner podcast today we're going to Dive into some of the proven and tested Methods we use at WP beginner to grow Our email list we know a ton of you have Asked about how we do our marketing so We wanted to give you the inside scoop Let's start with exit intent popups now I know pop-ups can sometimes be annoying But when used right they can be super Valuable for converting visitors into Subscribers the key is to offer Something really useful in exchange for Their emails like access to a free Toolkit or a course here's what we do on WP beginner we use opted monster to show Popups to folks right before they leave The Site the popup promotes our free WordPress newsletter for beginners Positioning it as an awesome training Resource this provides value to our Visitors while also capturing their Email address a little sneaky but it Works next up lead magnets we use them All over WP beginner to grab email Subscribers a lead magnet sometimes Called an opt-in bribe is you offer Something something enticing in exchange For someone's email Address at the end of Articles we have a Call to action for our ultimate WordPress Toolkit folks can download it in
Exchange for their email the toolkit is Super valuable especially for beginners So it's an easy Sell now onto giveaways when used Sparingly giveaways can be really Effective for growing your email list And social media Followers each year we do a giveaway for WP beginner's birthday prizes are always Related to WordPress things like premium Plugins ebooks and one-on-one Consulting Calls we recently did a podcast episode Going over the details on how this works For us if you want to check that out but The overview is to enter the giveaway Folks have to join our email list follow Us on social media refer friends and Things like That this works because it's a special Once a year event and because the prizes Are highly relevant to our Audience We use raffle press to run our giveaways It's the best plugin out there next Quizzes these are crazy effective when Done right we use them to capture email Subscribers by offering a customized Result on our homepage we have a WordPress hosting quiz after answering a Few questions users get a personalized Hosting recommendation at the end they Can provide their email address to save Their results the key with quizzes is to Make them truly useful for the
User our helps visitors pick the best WordPress hosting for their needs we use Thrive quizzes it lets you create all Kinds of interactive quizzes without any Coding now for the last one free Courses we offer free WordPress video Courses for beginners on our site our WordPress 101 course teaches the basics Through 30 videos and then other courses Cover things like woo Commerce SEO Blogging and more these are hugely Valuable but users have to submit their Email address to gain access this works Because the courses provide a structured Learning path for users to improve their Skills and we use member press to create And manage our video courses it handles Everything from Access Control to drip Content and there you have it six proven Tactics we use to grow our email list Let us know if you have any other Questions and question for you which tip Will you use to grow your email list and Thanks for listening
