Are you looking for an easy way to track your website visitors in WordPress?
Tracking the number of website visitors on your site can help you get insights to grow your business. You can better understand your audience by looking at which posts they like, where they come from, and how they use your website.
In this video, we’ll show you how to easily track website visitors on your WordPress site (step by step).
1:39 Stats overview
6:34 Search Controls
8:56 Site Speed
Want to read rather than watch? https://www.wpbeginner.com/wp-tutorials/how-to-track-website-visitors-to-your-wordpress-site/
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Today I'm going to show you how you can Easily track your website visitors in WordPress so this weekend I was going Through I wanted to see what were my top Affiliate links because I have affiliate Links on my website and I want it's Q4 So I want to find out ways that I can Increase that so I also wanted to see Like what are my top performing Pages Meaning how many people are coming to a Particular web page that I can add more Affiliate links and then I realized oh That's probably something that you'll Want to know as well so in this video I'll walk you through how to do all that The cool thing about it is you can track Not only affiliate links but you can see Your website visitors on your site that Gives you a good idea of what content is Resonating with your audience how much More content do you want to make around That you can also see what websites are Sending a lot of traffic to there's just So many analytics that you can see and We'll go through all of that the easiest Way to know how your website is doing in Search engines is by setting up Google Analytics for your website and I've Covered a whole detailed list on how to Create Google analytics and then how to Connect it to your website if you want We'll have a link in the description Below on how to set that up completely But Google analytics usually requires
Adding Snippets of code to your site Could be a little tricky so that's why We always recommend using something like Monster insights because monster Insights will connect your website with Google analytics and it does it really Well and it does a few other things that You don't have to set up specific code So you'll want to install and set up Monster insights as well and like I said I go through that whole process in the Other video but once you have all of This set up it'll be a little bit of Time that you'll want to start tracking The analytics on your site because you Got to give it a couple of days or a Couple hours to start seeing the data But then once you start to see that then You get a report like this this is the Overview on Monster insights once Everything's set up you can either have It on your dashboard like this or you Can come down here to insights reports And this will also show and this is Everything so the overview reports that Just gives you a good idea of what's Coming to your website is is the number Of sessions meaning the number of users New and returning that come to your Website every day you can also toggle This to see how many page views and then If you scroll down you get another Breakdown of this again the sessions how Many people are coming to your site new
Or used is the session that they have The number of page views so how many Pages does your site receive and there Could be multiple page views in one Session or across multiples then you Have the average view duration so how Long are they staying on your site and Then the total number of users and then You have a breakdown of new versus Returning is your website the type where People will come back to it do you want It to be a type where people will come Back to it so seeing this breakdown how Do you increase that number of returning Percentage you also see the device Breakdown which I like because the Device breakdown tells you who else come Into your site from a desktop or a Tablet or mobile that way you can really Gear the design of your site to that Audience and then your top countries so Who's your top country that's sending You the traffic as well as top referrals This is a demo site so I don't get too Many top referrals but what's cool about The top refers is like who's sending you Traffic and this is perfect if you want To reach out to them maybe say thank you If it's something where you can talk With them about collaborating on Something you could do that or you can Just see why are they referring you send Them more information to send more Traffic your way if you scroll down even
Further this will tell your top pages so This is perfect if you're wanting to do More of the thing you know if your top Page is a particular website or a Particular post then is this the kind of Traffic that is resonating with your Audience so maybe you can make more of That so that was really cool and that's How you track that then we can go Through and if you look at Publishers It's one of my favorite reports because This will tell us a lot more about the Makeup of our site again it's the top Landing pages so which one is our top Performing pages that we can either Create more content on or in my case I Was finding my top pages because I Wanted to add more affiliate links on Those thought pages so I can see if I Can boost up my affiliate rankings if You're into affiliate marketing then That's something that you could do as Well then scrolling down you have your Top outbound link so who are you sending More traffic to before it was the Referrals who's sending traffic to you But now who are you sending more traffic To which is helpful because if you're Sitting a lot of traffic to someone Maybe that's your opportunity to reach Out to them if they have an affiliate Program you can ask to become one of Their Affiliates or if you're sending Traffic to them and you think that Their
Audience would benefit from one of your Posts or Pages or one of your articles That you have then you could reach out To them and say hey I think your Audience would benefit from this article If you consider adding a link to it or Something like that And then top affiliate links so if you Do any kind of affiliate marketing you Can show your top affiliate links this Is all the links that people are Clicking on and this helps you figure Out okay what are you promoting are you Getting good revenue from that promotion Are people actually buying after they Click on that affiliate link if they're Not buying then that might not be a good Fit for your audience this tells you a Lot and this is actually what I was Digging into quite a bit over the Weekend and then scrolling down if you Give a download link if you are doing Kind of a freebie for your email address Then this can tell you how many Downloads people are doing for your site Again a lot of this is through monster Insights they set it up so you don't Have to and then you can also see the Age and gender so what type of audience Are you resonating with and so that you Can create more content for them you can Also do things like the interest like What are they interested in and that Would give you a good idea here and then
If you see the scroll so this is how far Down on the page they will go this tells You a few things first if it doesn't go Very far then maybe your content isn't Resonating with your audience and maybe You need to do something else to get Them to scroll down even further and to Read all of it the other thing is Telling you is if they're not scrolling Down very far wherever they are Scrolling to you want to make sure that Your important links your important Affiliate links your important ads your Important ad Revenue your important Download links that those are up above Where they can see them before they Leave so that's actually very telling as Well so I love the Publishers tab it Tells you quite a bit and then search Console this is another area again this Is connecting your website with the Google search console if you haven't set That up I have another Link in the Description where we walk you through Exactly how to set up your site so that You can see all of your data from Google Search console but basically Google Search console tells you things like What is your top terms that your site is Ranking for what are the clicks and Questions click through average position So what are you ranking for in Google Search results and this will tell you Right here so that you can either try to
Improve those or if there are keywords That you're ranking for that you didn't Mean to but it's helpful for your Audience then that tells you some things That you might want to consider creating More content for so search console is Really really cool too and then if you Have eCommerce setup I don't have it but I'll show you that this is also another Report that you can do and this will Tell you things like your conversion Rate on your products it gives you how Many transactions you've had in that Given time period gives you the revenue That you've had and then the average Order value also tell you your top Products so you can create more of those Or bundle them or do more of what's Working really well as well as your top Conversion sources so that's like what Are people sending traffic to you you Know if you're doing Google ads or Facebook ads this will tell you your top Conversion sources so you can do more of That as well really cool feature to have Right here and then Dimensions report This is something if you want to set up Tracking for say your top categories or Most popular categories and tags or post Types or authors if you wanted to do That you could track that here and then Forms if you have a form installed then You can see your top performing forms The conversion rate of those forms the
Impressions so how many times people Have seen it and then how many times It's been converted that's all very Helpful for you especially if you're Setting up a quote site or a quote page Things like that that's very helpful Another cool feature that I like is the Real time so this just gives you a Snapshot of that exact moment and the Active users on your site again this is A demo site so you're not going to see Much going on this is kind of helpful For you know just seeing did you launch Something and did it go well and so You're seeing a lot of traffic at any One point in time and you can see the Top pages that people are going to the Top cities that they're coming from so Did you lock something in a particular City or country you can see that here as Well so just a nice little area and then They'll do a little site speed tell you How your site is doing so really cool Reports for you all from within your own Dashboard in a very actionable way to See how your website is doing so you can Do more of that So knowing how what kind of traffic is Coming to your site what kind of pages Are coming your site it just gives you More information on what to do more of What to do less of what to improve on And that's the best way to do it if You're wanting to get started with
Something like this make sure you watch This video as I walk you through step by Step on how to create and set up Google Analytics using monster insights on your WordPress website and I'll see you over There